Posted on Monday, August 19th, 2013

Facial recognition app could help owners reunite with lost dogs

phone app dog

Anyone who has ever lost a dog will tell you that it’s a harrowing experience not unlike losing a child or any other member of your family. After you’ve called animal control, hung up flyers and asked around with your neighbors, there’s not much else you can do but hope. However, with the advent of new mobile technology, there’s a big chance that your dog will find his or her way back to you thanks to applications like Finding Rover. According to NBC Bay Area, the new app for iPhone and Android uses face-recognition technology to help unite dog owners with their lost pets.

How does it work?

The app, which has just rolled out in the Bay Area of California, is available for free and couldn’t be easier to use. Dog parents simply need to take a picture of their dogs and post them on the Finding Rover database. Anyone who happens to find the dog can take a picture of their own and compare it with the many photos that are found in the database and can dramatically increase the likelihood that your pet will be returned to you. The app also contains a bark button to get the dog’s attention so owners can take a picture that is extremely compatible with the facial recognition software. As the app is becoming more widespread in the Bay Area, the company’s founder is encouraging animal control and local animal shelters to begin using the product to increase the chances that a lost dog will be able to find his or her owner much sooner. The Finding Rover app has proven to be a huge success thus far, and newer versions of the program that include cats are also on the horizon.

Embrace traditional methods

While new social networking apps are working wonders to help lost pets return to their caretakers, oftentimes the most traditional dog identification method works best. Now is the perfect time to take advantage of Hartz’s Free Pet ID Tag Offer. For just a small shipping and handling fee, Hartz will create a stainless steel personalized tag for either dogs or cats engraved with the pet’s name and your phone number. With heart-shaped designs for cats and squares for dogs, these attractive tags hold innumerable benefits for pet parents and will give them peace of mind in knowing that their companions have a much better chance of returning home when becoming lost.

This content is provided by the pet wellness experts at Hartz. We know that adopting a dog or cat is a huge commitment, so we’re here to help you feel confident and become the best pet parent you can be.